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Send a message to:
Sam Versluis
Operations Manager
sam@vengean.com
+31 6 53 71 90 92
We merged two regional organizations – a sheltered workshop and factory and a public recruitment agency – into one successful brand by renaming them after a shared belief: “More (self)worth through work.” Provalu, born out of pro + value, connects great, motivated people with employees for whom they are of tremendous value. The nearby sea served as a powerful source of inspiration for the brand. We created a look and feel with modern, sea-themed colours and incorporated a wave and a heart for people as brand elements. The creative concept was rolled out across all media and channels, including print, press, PR, building signage, work clothing, fleet, website, online advertising, Social and stationary.
