Welten lets finance professionals take charge of their careers by empowering them to take steps in whatever direction they desire. We energised the brand with a new claim and strong brand asset that fits the name of their game; as a financial professional you can Slash forward your career with Welten. The large purple forward slash symbolises this strong future orientated punching power.
We rolled out the creative concept across assets from OLV, radio and (D)OOH to Social and Display, including their new website. Slash forward with a vengeance!